Montreal Kits DAY 6

Montreal Kits Day 6 is when we bring out the artist in us and start creating our site design using Site Designer. DAY 6 is also when we select and customize our very own, very special Look & Feel, one that reflects our online personality and one that looks good on desktops as well as and on small and large mobile devices.

A site and a site design based on our personality, our vibe, our "look and feel", our content, our unique text, our imagery, our personal "voice" our positioning ... In short, on our Valuable PREselling Proposition (VPP) introduced during Montreal Kits Day 5.

SBI! Site Build It! Site Structure and Content Blueprint

Your Day 6 with SBI!

Our Tier 1 Home Page focuses on our Site Concept and Keyword while our Tier 2 and Tier 3 content pages focus on a Specific Keyword brainstormed using Brainstorm It! and listed in our Master Keyword List.

Tier 1 is the equivalent of a strong home page with introductory paragraphs that clearly establish our site personality.

My own series of Tier 2 informative content is related to Business, Global, Island, Professionals, Tourism and Urban and then to Blog, Club and Shopping. Tier 2s that also are menu items and that are part of the Montreal Kits sitemaps series.

Tier 3 sub-topic content pages connected to each of their respective Tier 2 topic content pages. Tier 3 content pages with two types of text links, a link to money and a link to non-competing content authorities, those that provide extra credibility to our site.

This is where I sort of "digressed" from the Montreal Kits e-Business Day 6 of the SBI! Solo Build It! Action Guide. I did create Tier 3 pages related to my Tier 2 content pages, but my Tier 3 pages are not yet focused on monetization. I am not ready to "socialize" and to "monetize" but I am definitely ready to create new content.

My Tier 3 pages are focused on describing and explaining facts and details about the City and the Island of Montreal. A City of Montreal divided into 19 boroughs and an Island of Montreal divided into seven cities, six towns one ville and one village.

When a specific keyword phrase such as "employment listing" or "electoral profile" or "borough maps" is used to create more content, 16 keyword-focused content pages need to be created. One content for each of the Montreal city, town, ville and village of the Island of Montreal and, in most cases, one for each of the 19 Montreal boroughs.

Maybe I should've focus on the City of Montreal only but, the more I worked on this Montreal Kits project, the more I became interested in the entire Island of Montreal and in each cities, boroughs and personalities. Discovering how our City and Island are organized is definitely interesting and stimulating.

DIY Day 6

Montreal Kits e-Business Kit Day 6 is also about "building a site that gets the click" while Montreal Kits was and still is a lot about "comment ça marche" Montreal, the City and the Island. Then again, the two can easily be combined and now is the time.

My monetization options are, for now, of two kinds. An e-Business Strategy with a limited number of sponsors and a focus on adding monetization options into many if not all my Tier 3 content pages.

Photo - Le Devoir during the COVID-19 Pandemic

Build a Site That Gets the Click!

A SBI! Solo Build It! Action Guide DAY 6 that ends with:

"If you are a perfectionist, don't be. You are always better off building new content than trying to make existing content absolutely perfect. Create more content. You can never go wrong if you create more content."

And, a Montreal Kits e-Business Day 6 that ends with me being a perfectionist and having a hard time letting go, at least a bit. Life is tough!!!